It's not just the bikers that benefit from this extensive and expensive infrastructure, for biking produces lots of positive social and economic externalities. It reduces pollution and eases traffic congestion. Biking promotes better fitness and health, lowering overall health costs. Bike-friendly cities are more attractive to young, educated, creative-class workers. And, beyond that, biking puts one in closer contact with the world, forcing closer contact with fellow citizens and the natural and manmade environment, subtly reinforcing a sense of community, belonging, and ownership.
Thus, investments in bike infrastructure produce larger social and economic returns than one might first think. For U.S. cities, it is not just about catering to a small group of avid bikers, but reducing the barriers to biking, making it more feasible and convenient, and thus reaping the health, pollution, and social gains to be had.
More folks say they would like to commute by bike than do, for example. Economists might say that they reveal their true preference when they get in their cars and drive. But we should also take folks' stated preferences seriously. And, in fact, making it easier to bike does increase the number of bikers on the street dramatically. I have seen it happen in Nashville. When I first started biking to work there five years ago, there was hardly anyone else on a bike. Since then, bike lanes have been added to street in my part of town, and the number of bikers has shot through the roof. Just reducing barriers slightly, providing a little nudge, is enough to change behavior-and allow people to do what they want to do.
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